Business, Marketing, and Management Principles for IT and EngineeringAuthor :
Paperback
Published : Thursday 19 September 2019
Description
This book supplies the understanding required to effectively manage an organization in todays increasingly competitive global market. Using case studies, the book illustrates the principles, policies, and management practices used by some of the most successful companies around the world. The real-world case studies supply valuable insight into the range of issues that confront decision makers in business. By explaining how to develop effective strategies and business plans, the text supplies both the concepts and the tools to stay on track with those plans.
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