General Book Search for "9780367567460"

Corporate Foresight

Hardback
Published : Friday 30 October 2020
ISBN : 9780367567460
Price : €157.95


Description

The two cornerstones of foresight are organization and management. After an overview of state-of-the-art literature on forecasting methods, the authors propose the implementation of a "future coverage" methodology, which enables companies to measure and verify the consistency between trends, strategic vision and offered products.



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