General Book Search for "9780749457051"

Customer Care Excellence

Author : Sarah Cook
Paperback
Published : Wednesday 3 November 2010
ISBN : 9780749457051
Price : €35.09


Description

Customer Care Excellence sets the scene for customer care against a backdrop of increasing customer expectations, globalization and developing technology. Using international case studies and examples (including ebay, Virgin and Aviva) it looks to define really excellent service and shows how organizations can create customer focus.



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