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General Book Search for "9780367900922"

General Books
School Books

Author : Wided Batat
Paperback
Published : Monday 28 December 2020
ISBN : 9780367900922
Price : €51.47

Description

Experiential marketing has become an indispensable tool for all types of businesses across multiple sectors. This book provides an all-encompassing, practical, and conceptual map of contemporary experiential case studies, which together offer insights into this exciting approach to customer experience.