General Book Search for "9780199299850"

Managing Network Resources

Paperback
Published : Thursday 15 March 2007
ISBN : 9780199299850
Price : €69.03


Description

Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perceptions of a firm's legitimacy.



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