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General Book Search for "9781032565811"

General Books
School Books

New

Author : Jr., Edward T. Vieira,Yulong Li
Hardback
Published : Monday 10 June 2024
ISBN : 9781032565811
Price : €245.70

Description

Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the authors bring years of practical experience to the project, helping students see how theoretical elements fit together in reality.