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General Book Search for "9783030497224"

General Books
School Books

Python for Marketing Research and Analytics

Author : Chris Chapman,Jason S. Schwarz
Paperback
Published : Wednesday 3 November 2021
ISBN : 9783030497224
Price : €64.34

Description

This book provides an introduction to quantitative marketing with Python. This book is designed for three groups of readers: experienced marketing researchers who wish to learn to program in Python, coming from tools and languages such as R, SAS, or SPSS;