General Book Search for "9780367218751"

Retail Location Planning in an Era of Multi-Channel Growth

Paperback
Published : Tuesday 22 January 2019
ISBN : 9780367218751
Price : €50.30


Description

The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. Arguing that more complex markets demand more sophisticated spatial analysi



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