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General Book Search for "9780367343439"

General Books
School Books

Author : T. Bettina Cornwell
Hardback
Published : Friday 13 March 2020
ISBN : 9780367343439
Price : €157.95

Description

This new edition of Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured.