Sun Tzu and the Art of Business

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General Book Search for "9780199782918"

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School Books

Author : Mark R. McNeilly
Paperback
Published : Thursday 26 January 2012
ISBN : 9780199782918
Price : €29.24

Description

More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business.