Technological Know-how, Organizational Capabilities, And Strategic Management: Business Strategy And Enterprise Development In Competitive EnvironmentsAuthor :
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Published : Monday 15 September 2008
Description
This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy - including licensing strategy - are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.
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