The Mass Audience

Author : James Webster,Patricia F. Phalen

Hardback

Published : Tuesday 1 October 1996

ISBN : 9780805823042

Price : €152.10

Description

In the early 20th century, the audience was seen as a mass of people mostly unknown to one another that was unified through exposure to media. This concept, whilst generally accepted, has been questioned by scholars. This book looks into the meaning of "audience".

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