The Seduction of Brazil

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General Book Search for "9780292723528"

General Books
School Books

Author : Antonio Pedro Tota,Lorena B. Ellis
Paperback
Published : Saturday 1 August 2009
ISBN : 9780292723528
Price : €25.73

Description

A fascinating study of how the Roosevelt administration used mass media, including films by such luminaries as John Ford, Walt Disney, and Orson Wells, to promote the American way of life to Brazilians and how Brazilians actively interpreted, negotiated, and reconfigured this effort at cultural seduction.