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Business Simulations, Games, and Experiential Learning in International Business Education

Hardback
Published : Monday 2 June 1997
ISBN : 9780789000415
Price : €152.10


Description

If you find traditional lectures and course material ineffective for teaching students how to develop a sensitivity to cultural differences and apply “home grown” technologies to foreign situations, Business Simulations, Games and Experiential Learning in International Business Education is the guide to help you remedy this predicament! Helpful and easy-to-use, this text teaches you how to use computer-based games and experiential learning exercises to teach international business. Youll learn how to place students in realistic situations where they can experiment with new behaviors and receive immediate, constructive feedback and then take what they have learned beyond the classroom.



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