Cultural Difference in Television Programs

Author : Zhuo Feng

Hardback

Published : Wednesday 26 September 2012

ISBN : 9783631638606

Price : €70.79

Description

What kinds of foreign television programs are broadcast in China? What types of cultural differences exist in the minds of Chinese television viewers? To what extent can they perceive and accept these differences? In this book, the author developes a three-stage empirical approach to examine these questions in five sample cities in China.

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