Demand-Driven Business Strategy

Author : Cor Molenaar

Hardback

Published : Thursday 24 February 2022

ISBN : 9781032127651

Price : €181.35

Description

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.

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