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General Book Search for "9781032218137"

General Books
School Books

Author : Mateusz Tomanek,Wojciech Cieslinski
Paperback
Published : Monday 29 January 2024
ISBN : 9781032218137
Price : €23.39

Description

Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era.