E-marketing

Author : Simon Collin

Paperback

Published : Monday 16 October 2000

ISBN : 9780471498971

Price : €37.43

Description

The opportunities are endless but you need to know what you want to achieve and how to go about achieving it. In this comprehensive book Simon Collin provides all the latest information you need to understand and use the range of new tools available. He points out the pitfalls as well as highlighting the advantages of using the Internet.

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