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General Book Search for "9781349495979"

General Books
School Books

Author : J. Prats,Sylwia Sysko-Roma?czuk
Paperback
Published : Thursday 1 January 2015
ISBN : 9781349495979
Price : €52.64

Description

This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.