Event Policy

Author : David McGillivray,Malcolm Foley

Hardback

Published : Friday 2 September 2011

ISBN : 9780415548328

Price : €175.50

Description

As the event management field expands, there has been an emergence of a distinctive â?~eventsâ?T policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation. Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management.

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