Finding the Flavors We LostAuthor :
Hardback
Published : Tuesday 21 June 2016
Description
The multiple-James Beard Awardwinning restaurant critic forLos Angeles Magazinedelivers an arresting exploration of our cultural demand for artisanal foods in a world dominated by corporate agribusiness.
We hear the word artisanal all the timeattached to cheese, chocolate, coffee, even fast-food chain sandwichesbut what does it actually mean? We take farm to table and handcrafted food for granted now but how did we get here? InFinding the Flavors We Lost, acclaimed food writer Patric Kuh profiles major figures in the so-called artisanal food movement who brought exceptional taste back to food and inspired chefs and restaurateurs to redefine and rethink the way we eat.
Kuh begins by narrating the entertaining stories of countercultural radicals who taught themselves the forgotten crafts of bread, cheese, and beer-making in reaction to the ever-present marketing of bland, mass-produced food, and how these people became the inspiration for todays crop of young chefs and artisans.Kuh examines how a rediscovery of the value of craft and individual effort has fueled todays popularity and appreciation for artisanal food and the transformations this has effected on both the restaurant menu and the dinner table. Throughout the book, he raises a host of critical questions. How big of an operation is too big for a food company to still call themselves artisanal? Does the high cost of handcrafted goods unintentionally make them unaffordable for many Americans? Does technological progress have to quash flavor?
Eye-opening, informative, and entertaining,Finding the Flavors We Lostis a fresh look into the culture of artisan food as we know it todayand what its future may be.
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