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General Book Search for "9780198706595"

General Books
School Books

Author : Jedrzej George Frynas,Kamel Mellahi
Paperback
Published : Thursday 4 December 2014
ISBN : 9780198706595
Price : €67.85

Description

Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.