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General Book Search for "9780367867492"

General Books
School Books

Author : John Dawson,Masao Mukoyama
Paperback
Published : Thursday 12 December 2019
ISBN : 9780367867492
Price : €46.79

Description

Featuring in-depth studies of seven retailers, by international scholars from Japan, the UK and Sweden, Global Strategies in Retailing explores recent developments in strategy that are related to international retailing and in particular, the emergence of a Global Portfolio Strategy.