Hermes pop-upAuthor :
Hardback
Published : Thursday 10 January 2019
Description
Gorgeous paper constructions expand on HermA"sâ?T scarf designs in this luxury pop-up book. Every year, the iconic luxury brand HermA"s chooses a new theme to celebrate its creative direction for the upcoming year. This practice began in 1987, marking the brandâ?Ts 150th anniversary, and has since become a beloved traditionâ?"a way to combine the houseâ?Ts proud, storied heritage with its creative vision for the future. This yearâ?Ts theme is â?~Letâ?Ts Playâ?T, and HermA"s is celebrating in style with this new, deluxe pop-up book. Featuring a selection of fourteen of the houseâ?Ts iconic square scarf designs, both old and more recent, this book brings the designs alive with exhilarating ingenuity. Delicate paper constructions bring out the depth and volume within the scarf designs; zebras rear up, delicately arching trees grow from the page and painterly strokes detach themselves from the paper surface. This is the HermA"s carrAc as youâ?Tve never seen it before. For HermA"s, a brand associated with the highest quality luxury materials and design, â?~play is movement, freedom, imagination, fantasy, seduction, lightness.â?T Impeccably produced, HermA"s Pop Up gives readers the chance to play around in the brandâ?Ts archives.
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