Information Spread in a Social Media Age

Author : Michael Muhlmeyer,Shaurya Agarwal

Hardback

Published : Monday 1 January 1900

ISBN : 9780367208714

Price : €128.70

Description

The book provides a general understanding of modern social media systems, network fundamentals, model development techniques, and social marketing. The mathematical modeling of information spread over social media is heavily emphasized through a review of existing epidemiology and marketing based models.

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