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General Book Search for "9783631762226"

General Books
School Books

Author : Axel Faix,Jan-Philipp B?chler
Hardback
Published : Tuesday 25 September 2018
ISBN : 9783631762226
Price : €80.26

Description

Der Band verbindet Erkenntnisse aktueller wissenschaftlicher Studien mit Erfahrungen der Unternehmenspraxis zur erfolgsorientierten Planung und Umsetzung von Innovationsstrategien. Die Grundlagen von Innovationsstrategien, Optionen zu ihrer Gestaltung sowie unternehmensexterne wie -interne Handlungsbedingungen werden anwendungsorientiert behandelt.