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General Book Search for "9780765644725"

General Books
School Books

Author : Esther Thorson,Margaret Duffy
Paperback
Published : Monday 21 December 2015
ISBN : 9780765644725
Price : €70.19

Description

Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula.