New

Polls, Pollsters, and Public Opinion

Author : Clifford Young,Kathryn Ziemer

Hardback

Published : Friday 31 May 2024

ISBN : 9781108479554

Price : €93.60

Description

This is a book on public opinion told through the eyes of the pollster. It looks at public opinion as a concept and in historical context then turns to the use of public opinion practically as an analytic input; particularly, how to use it to forecast, convince, and assess.

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