Routledge Companion to Coopetition Strategies

Author : Anne-Sophie Fernandez,Wojciech Czakon

Hardback

Published : Friday 7 September 2018

ISBN : 9781138736894

Price : €251.55

Description

This reference volume is the first to provide a comprensive international survey of co-opetition research. Organised thematically, and written by the world's most cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, marketing and operations management.

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