Small Business Management and Control of the Uncertain External Environment

Author : Antonia Koumproglou,Vlasios Sarantinos

Hardback

Published : Tuesday 15 March 2022

ISBN : 9781839096259

Price : €92.42

Description

This edited collection investigates the potential impact of long-term planning and strategic awareness on the ability of SMEs to remain competitive. The authors demonstrate that whether SMEs are able to identify and act upon external forces and factors, or not, is the defining indicator of their likelihood to struggle, survive, or thrive.

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