Strong Brands, Strong Relationships

Author : Jill Avery,Susan Fournier

Paperback

Published : Monday 22 June 2015

ISBN : 9781138786837

Price : €64.34

Description

Strong Brands, Strong Relationships is a new collection of innovative research and practitioner insights which builds on the foundations of the first book, but with darker themes at its centre: an exploration of the destructive and dysfunctional aspects of our complex relationships with brands.

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