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The Business of the FIFA World Cup

Hardback
Published : Friday 8 April 2022
ISBN : 9780367640200
Price : €157.95


Description

The FIFA World Cup is arguably the biggest sporting event on earth. This book is the first to focus on the business and management of the World Cup, taking the reader from the initial stages of bidding and hosting decisions, through planning and organisation, to the eventual legacies of the competition.



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