General Book Search for "9780803977020"

The Circuit of Mass Communication

Hardback
Published : Thursday 12 February 1998
ISBN : 9780803977020
Price : €174.33


Description

This book examines mass media representations of AIDS from their inception through to their impact on public understandings. Rejecting approaches which focus only on ownership, discourse or audience reception, the authors examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society.



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