The Economics of Creativity

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General Book Search for "9780674724563"

General Books
School Books

Author : Pierre-Michel Menger,Steven Rendall
Hardback
Published : Monday 16 June 2014
ISBN : 9780674724563
Price : €60.78

Description

Creative work is governed by uncertainty. So how can customers and critics judge merit, when the disparity between superstardom and obscurity hinges on minor gaps in ability? The Economics of Creativity brings clarity to a market widely seen as either irrational or so free of standards that only power and manipulation count.