The Story is EverythingAuthor :
Paperback
Published : Thursday 14 April 2022
Description
We all know that stories work. Great stories build rapport with clients and trust between colleagues. They attract investors, convince customers and make you and your business stand out in a world of boring presentations.
This book explores the tips and techniques to transform you into a creative business storyteller. It teaches you the structure of stories and how to grab your audiences attention by targeting their feelings, actions and beliefs. Youll learn how the masters of influence--advertisers, psychologists, philosophers, film directors and novelists--appeal to our deepest emotions.
From writing a persuasive pitch for a new product to turning dull data into exciting tales, this book will give you the tools to spread your message with style, originality and success.
You may also like ...
![Product](https://abcbooksimages.s3.eu-west-1.amazonaws.com/sBookimagesFlat2020/9781913947941.jpg)
by
Paperback
14 Apr 2022
Business communication and presentation
€17.54
Extended stock – Dispatch 5-7 days
![Product](https://abcbooksimages.s3.eu-west-1.amazonaws.com/sBookimagesFlat2020/9781399803830.jpg)
by
Paperback
16 Mar 2023
Parenting: advice and issues
€15.20
Extended stock – Dispatch 5-7 days
![Product](https://abcbooksimages.s3.eu-west-1.amazonaws.com/sBookimagesFlat2020/9780995666429.jpg)
by
Paperback
23 Feb 2023
Individual designers or design groups
€45.63
Extended stock – Dispatch 5-7 days
![Product](https://abcbooksimages.s3.eu-west-1.amazonaws.com/sBookimagesFlat2020/9781399803533.jpg)
by
Paperback
18 Aug 2022
Psychology: states of consciousness
€15.20
Extended stock – Dispatch 5-7 days
Reviews