Tourism SMES, Service Quality and Destination Competitiveness

Author : Claire Haven-Tang,Eleri Jones

Hardback

Published : Thursday 9 June 2005

ISBN : 9780851990118

Price : €128.29

Description

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. This edited collection of international papers fully explores the dynamics SMEs.

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