The History of the Beer and Brewing Industry

Author : David Higgins,Ignazio Cabras

Paperback

Published : Thursday 23 August 2018

ISBN : 9780367023980

Price : €50.30

Description

This book explores the history of the beer at a global level and asks how the brewing industry has become so pervasive, prominent, and powerful. Contributors investigate a number of aspects, such as the role of geographical origin in branding; mergers, acquisitions, and corporate governance (UK, European and US perspectives); national and international political economy; taxation and regulation (including historical and contemporary practice); national and international trade flows and distribution networks; and historical trends in the commercialisation of beer. The chapters in this book were originally published as online articles in Business History.

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